How to Start Your Own Insurance Agency text overlaying image of a man in a suit

How to Start Your Own Insurance Agency

Making the decision to start your own insurance agency comes with a lot of challenges. Like any journey with challenges though, it can be quite the rewarding experience. Establishing an agency gives you the chance to operate independently. This means you’ll have a chance to make a direct impact on yourself and your employee’s lives.…

Continue reading
0
The Most Lucrative Insurance Products text overlaying image of a graphics with a car a home and a family with hands covering all three

The Most Lucrative Insurance Products

If you’re an insurance agent you probably got into the industry for two main reasons. One reason is to help people protect themselves. The second, and more obvious reason is to make money. Isn’t that the goal for almost every profession? While you might already be an expert at selling one product, have you ever…

Continue reading
0

New TCPA Ruling on the Horizon: Impact on Lead Buyers, Lead Sellers, and Consumers

In the coming weeks the FCC is set to finalize a new ruling on TCPA, that will greatly affect lead generation companies, lead buyers and consumers nationwide. This includes insurance agents and agencies who rely on purchased leads to connect with prospective consumers. The ruling set to be finalized on Dec 13, 2023, will change…

Continue reading
0
Using Communication Methods to Tackle OEP text overlaying image of hands holding a giant red speech bubble

Using Communication Methods to Tackle OEP

The Open Enrollment Period (OEP) is the busiest and most important time of the year for insurance agents. During the OEP, which lasts roughly two months, agents work hard to help their clients find the best healthcare insurance policy. While attending to the needs of all of your new clients is a priority, you probably…

Continue reading
0
Diversifying Your Clients text overlaying image of diversified group of people

Diversifying Your Clients

Insurance agents have always had an important job. They help to protect families, individuals and businesses from all of the risks and uncertainties that life has to offer. While this remains true today, the sector continues to change year after year. And the number of licensed agents continues to rise. Even though this can be…

Continue reading
0
Important Insurance Questions to Ask During OEP text overlaying image of an agent questioning

Important Insurance Questions to Ask During OEP

For insurance agents, the open enrollment period is all about customer service. This is the time for you to use the skills you’ve learned throughout the years to help families and individuals look at their needs and finances to ultimately decide on an insurance package. While much of the focus should be on providing your…

Continue reading
0
Using OEP to Encourage Supplemental Coverage text overlaying image of building blocks with images of health related items

Using OEP to Encourage Supplemental Coverage

For health insurance agents, the open enrollment period serves as time to help people find the right medical coverage. While the main focus is usually on primary care or major medical coverage, this period also provides an ideal time to try to encourage clients to take a look at some supplemental coverage options. Plan options…

Continue reading
0
Simplify OEP with Technology text overlaying image of an agent holding a hologram of the internet

Simplify OEP with Technology

While each year’s open enrollment period (OEP) stands as an opportunity for insurance agents to grow their book of clients, it can also be quite challenging. During this crucial period, it’s your job to help people select or make changes to their health insurance plans. With that being said, the influx of clients needing help,…

Continue reading
0
The Best Resources to Stay Informed as an Insurance Agent text overlaying image of a cutout wooden man stepping up on platforms

The Best Resources to Stay Informed as an Insurance Agent

To perform at the best of your ability as an insurance agent, it's crucial that you stay informed, and up-to-date. This means keeping up with the most recent industry trends, regulations, news and best practices. In a sector that is constantly changing and evolving, there’s no excuse to simply stop learning. Agent’s who invest their…

Continue reading
0
The Top 7 CRM Systems For Insurance Agents text overlaying image of building blocks with a phone an @ and a letter on it

The Top 7 CRM Systems For Insurance Agents

If you’re an insurance agent, then you probably know that the profession is all about efficiency and time management. To be successful in the competitive landscape, one must be able to multitask and provide stellar customer service, all while staying organized. Years ago, agents had to keep all of their data and client information on…

Continue reading
0
Tailoring Your Sales Tactics Based On Age text overlaying image of a phone with a bunch of different apps coming out of it

Tailoring Your Sales Tactics Based On Age

For insurance agents and salespeople, being successful is based largely on understanding your clients unique needs. While there are certain sales techniques that can be effective no matter what demographic of people you’re talking to. During the sales process it will behoove you to not ignore the specific age of your clients. The fact is,…

Continue reading
0
How to Make Your Advertising More Engaging text overlaying image of graphic and advertising tools

How to Make Your Advertising More Engaging

Insurance related advertisements are usually not very unique. In fact, a common perception is that they are dull, boring and uninspiring. Especially, if you have a lot on your plate already, taking the time to craft thoughtful and interesting advertisements can be an afterthought. The truth is, unless you already have a large group of…

Continue reading
0
Which Insurance Products Should I Sell? text overlaying image of stacking blocks with graphics of types of insurance printed on them

Which Insurance Products Should I Sell?

As a newly established insurance agent one of the most important decisions you will make is figuring out which insurance products you’re going to sell. The insurance industry is highly competitive, and with so many different products to choose from, determining the right one for you can be challenging to say the least. In order…

Continue reading
0
Making the Most of Your Personal Website text overlaying an image of a search bar

Making the Most of Your Personal Website

Part of being a successful insurance agent in today’s day in age is having a solid presence online. At this point, it’s not just beneficial, it’s become a necessity. For agents, everything you do online should be centered around your own personal website. Personal websites serve as a hub, fostering all of your products, services,…

Continue reading
0

The Psychology of Buying Insurance

The psychology of human beings plays a central role in the complex process of selling insurance. As an insurance agent, it is your job to meet people and encourage them to purchase policies. But whether or not you close a sale comes down to much more than customer service. Every time that someone purchases a…

Continue reading
0
How to Create an Insurance Blog text overlaying image of a computer chair at a desk in front of a computer

How to Create an Insurance Blog

In the world of insurance marketing, agents are looking for new, fun, and creative ways to increase their online presence and grow their pool of potential clients. One great tactic that many agents have started using to achieve these goals is creating an insurance blog. An insurance blog is not only a great way to…

Continue reading
0
Harnessing the Power of Videos text overlaying image of a video screen on a chalkboard

Harnessing the Power of Videos

In the digital era that we live in today, marketing tactics have adapted to the shrinking attention spans of consumers. Conversely, the amount of time that a person spends interacting with technology on a daily basis is steadily increasing. While many people are often reluctant to embrace change, these consumer trends bring to light an…

Continue reading
0
Group Health Insurance Leads text overlaying image of an agent and a doctor shaking hands

Group Health Insurance Leads

Selling group health insurance is all about helping people. At the end of the day, the more people you connect and form relationships with, the more opportunities you’ll have to make sales. While this fact of the insurance game is why so many people decide to get into the industry — to communicate with and…

Continue reading
0