The lead generation company says they are selling targeted leads to your health insurance niche

Oh really? Do not even try this one out. Here is why. One of several ways to rip a lead or two off the internet is to ensure a pop-up window pops up asking you a question. Let’s, for the sake of argument, say the question is asking you if you want more information on starting a home business. The company ripping the leads turns around and sells the names of those saying they want information on starting a home business.

Those leads may be sold to insurance agents who work for a health insurance niche. When an agent calls the lead, both the agent and the lead are confused because the lead wanted home business start-up information. This is not a targeted lead. Think you might sell them health insurance? Probably not.

Do not believe everything you read about lead generation companies. Do your own research. Always.

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