How to Schedule Your Lead Nurturing

Nurturing your leads is very important if you want to convert them into customers. But nurturing leads takes time! So what’s the best way to nurture them, and stay on top of where they are in the conversion process? You need to create a schedule to turn the warm leads you receive from Benepath into customers. Since nurturing leads is a balance between too much and too little contact, a schedule can help you find that balance, and lead you toward success.

First Contact

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There is a sweet spot when first connecting with a lead.

When it comes to making first contact with a lead, you shouldn’t contact them too soon, and risk turning them off; nor should you keep them waiting, or they will choose to work with a different agent. You should plan to send an email or make a phone call within the first 12 to 24 hours after receiving a lead.

Follow-Up

You also need to create a schedule for following up with leads after your first contact, so you can convert them into a customer. We can’t overstate the importance of following up: remember, it generally takes contacting leads 7 to 13 times to convert them! But it’s also very important that you have a schedule for these follow-ups so that you don’t overwhelm your leads and turn them off. You should aim to email them no more than once a week, or call them no more than once a month, but remember to schedule these weekly/monthly contacts, otherwise you risk them forgetting about you.

Nurturing Cycle

After your initial contact, and all of your follow-ups, you’ve hopefully converted your lead into a customer – and you might think that your work is over, but you’re still not done nurturing your customer. Once they become a customer, you still have to continue to nurture them as you did when they were leads so that they will refer you to family and friends, which will bring in more leads for you, and help grow your business.

So what does it mean to continue to nurture your existing customers? Again, you need to set up a schedule for contacting them, so that you don’t fall into the trap of only speaking to them during their annual renewal. Instead, you should be contacting them throughout the year, and providing them with information about events that are going on, or resources that will help them. When it comes to scheduling contact with them, consider adding dates that are important to them (such as their birthday, or their children’s birthdays) as times to send good wishes, or celebrating the “anniversary” of them becoming your customer.

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Benepath offers exclusive ready to buy leads!

Ready-to-Buy Leads

When you work with Benepath, receiving reliable, exclusive leads is the easy part. We provide you with real-time leads through a secured process and give you a customized thank-you page so your leads will be ready for your call. This thank-you page assures leads that they won’t be bounced around between agents, and gives them a feeling of connection with you right from the start. We offer the leads, and, while it is up to you to properly nurture the leads, we are behind you every step of the way. You’ll find, though, that our leads do not need much nurturing because they are ready to speak with you and buy your product! But if they do need some nurturing, follow the effective ways mentioned above to seal the deal. To get more information, fill out the form below or call 866-368-0377.

Common Frustrations for Insurance Agents

The insurance business can be very rewarding for dedicated agents: not only do you get to help people find great insurance, but you also get to make a good living. But it’s not always rainbows and unicorns when it comes to selling insurance. There are some common frustrations that you have to deal with, especially if you want to grow your business and be successful in the insurance game. If you are considering becoming an agent, it’s important to understand what these common frustrations are so you can be prepared to tackle them. And if you are a veteran at selling insurance, know that you are not alone when it comes to these frustrations – and keep reading to find out ways to deal with them!

illustration of a person looking into binoculars
Finding new leads can be frustrating for many agents, especially after Open Enrollments have ended.

Finding New Leads

As an insurance agent, if you’re not selling, you’re not earning, since your income comes from commissions. Going through a slow period during which new leads are hard to come by can be very frustrating, and it can even cause some agents to lose hope.

But don’t lose hope! If you can’t find any quality leads, there is no need to be frustrated, you can get ready-to-buy, exclusive leads from a trusted company like Benepath.

Being Cut From The Sales Process/ Competition

The internet is a great tool for many insurance agents, but there is also a downside to it. Unfortunately for many insurance agents, insurance companies are using the internet to sell coverage directly to customers, which cuts you, the insurance agent, out of the sales process. But if you continue to market your strengths, as well as work with Benepath to find leads who want to work with independent agents, you’ll find that there are many prospects out there who are still looking for that personal touch. Benepath has plenty of leads who want to work with a knowledgeable agent that they can trust, rather than with big insurance companies.

Not Enough Time To Sell

It can be really hard to manage your time as an insurance agent. Between trying to sell to potential customers, making sure your current customers are happy, and marketing yourself, you might feel like you need at least three of you to do everything. At times, you might find yourself spending too much time managing existing accounts, meaning you won’t have enough time to focus on prospects and new leads, or vice versa.

illustration of an hourglass with time running out
Not having enough time to sell can be frustrating, but Benepath can help you get leads and nurture them.

This can be very frustrating especially when you’re trying to grow your client base and business. However, it is possible to find more than enough time by working with Benepath. We will provide you with leads, so you can spend less time trying to find new leads, and focus more on selling. Not only that, but we give you the tools to become more successful, and we’ll help you manage and stay on top of your client base.

As with any job, selling insurance comes with frustrations that are very stressful and very real. But that doesn’t mean you should give up. There are ways to deal with these frustrations – and the best way to deal with them is by working with Benepath. We’ll take the worry out of trying to find leads and help you grow your business by providing you with ready-to-buy leads. When you work with us, you’ll never have to worry about your marketing strategy not paying off, or not having enough time to sell to leads or keep your existing customers happy, because you won’t have to spend so much time searching out leads and persuading them to buy.

Benepath will provide you with better tools, more guidance, unsurpassed sales training, and techniques from the most successful agents and trainers in the industry, not to mention the best leads available. To get more information, fill out the form above, or call 866-368-0377.

Save Time & Money By Working With Benepath

Whether you are just entering the world of selling insurance, or have been selling insurance for years, your goal is probably the same: to continue to grow your business and earn more commissions. But on your way to your goal, there might be times when you hit a bump in the road, or when things slow down, especially outside of Open Enrollment Periods. These times can leave you struggling to find new leads, but you can save time and money trying to grow your business by working with Benepath. Here’s how.

Save Timeperson in a suit holding a tablet with a clock over it

Trying to bring in more prospects and leads can be pretty time-consuming, and you might even be overwhelmed trying to think of new and creative ways to attract leads and prospects to your website or your business. You might end up feeling like you spend all your time in front of your computer, blogging, emailing, and trying to market yourself in as many ways as you can.

But if you work with Benepath, you can save a ton of time, because we always have a constant flow of leads who are ready to buy signing up on our website. Letting us provide you with these leads will mean you’ll have more time to focus on how to better serve your leads and existing customers.

Save Money

A survey of representatives of the insurance agents, brokers, and service industry in the United States found that the sector spent around $953.75 million on advertising in 2020 alone. This probably doesn’t come as any surprise to you: the cost of things like the web hosts you use for blogging, paid ads, and other marketing techniques can add up quickly. It might even seem as though you are putting way more money into advertising each month than you should be for the amount of traffic and leads you’re getting.

gold piggy bank

But you can cut all of these costs at least in half by working with Benepath. The low price of our exclusive leads will help you save hundreds of dollars each year, and provide you with more leads, which will only put more money into your wallet!

Not only can Benepath save you time and money, but we can also help you nurture your leads and improve your customer service skills. When you work with Benepath, receiving reliable, exclusive leads is the easy part. We provide you with real-time leads through a secured process and give you a customized thank-you page so your leads will be ready for your call. This thank-you page assures leads that they won’t be bounced around between agents, and gives them a feeling of connection with you right from the start. And while it is up to you to nurture your leads, we will be behind you every step of the way. You’ll find, though, that our leads do not need much nurturing because they will be ready to speak with you and buy your products!

To get more information, fill out the form below or call 866-368-0377.

How To Sell More Health Insurance Policies

Sometimes selling health insurance comes easy, especially if you’ve been doing it for a long time. But even agents who have been selling health insurance for a long time sometimes struggle to sign more policies. There are times when things slow down no matter how experienced you are at selling, such as when the OEP is over, or during tough times when many people choose not to buy plans. Even if you’re going through a slow down, there are ways you can sell more policies, and make enough in commissions and keep your business going strong no matter what. You just have to know how to navigate your way through the market, and know what people want and need.

Step Up Your Word-of-Mouth Referralsillustration of two people next to each other with word bubbles

There might be no better way to sell more health insurance policies than by making sure as many people as possible know about your business. One of the best ways to do that is through good old-fashioned word-of-mouth: in fact, Nielsen reports that 92% of consumers believe recommendations from friends and family more than advertising. So get out there and ask family members, friends, and current clients if they can spread the word about your services to their community, make sure they let people know that you can help them find an affordable plan that covers their needs. Another way you can get your current clients to help spread the word is by offering incentives, such as gift cards, if they get you a successful referral.

Use Health Insurance Associations

Health insurance associations can connect you with direct carriers and other local agencies/agents. Being a part of an association can help you get your foot in the door to selling more insurance from different companies. Some companies will even send leads to you.

Go The Extra Mile

Did you know that some healthcare providers will email or post information pertaining to Open Enrollment or ways to find great health insurance? If you can gain the trust of a local doctor, maybe even your own PCP, you can have them share information about your business and how you can help their patients buy affordable health insurance.

You can also reach out to local businesses and ask them about their current health insurance plans; ask if they are interested in seeing the prover network for the insurance companies you represent. Let them know that you can help them add more options to their employees, and save them more money.

Provide A+ Customer Service

illustration of a person with headset on in a orange circle
Good customer service is key to your business’ success, so go the extra mile and back to them as soon as possible.

This is undoubtedly your ace in the hole when it comes to selling more insurance, keeping current clients, getting referrals, and turning leads into customers. In fact, 90% of Americans say customer service is the deciding factor when choosing whether or not to do business with a company. Not only that, but consumers say they will pay 17% more to do business with firms with great reputations for customer service.

So what will make you stand out from the crowd when it comes to customer service? Good customer service entails going above and beyond selling a plan: you will need to help your lead understand their options, answer all of their questions, and always get back to them when they call or email. Even if someone is not ready to purchase a plan, make sure to be kind, and reach out to them at another time to see if there is any way you can help. And if it doesn’t turn into a sale? Well, they will remember you for your kindness and help, and possibly refer you to others.

Get Exclusive Ready-To-Buy Leads!

If you’re looking for more ready-to-buy leads, you can rely on Benepath. We offer you real-time exclusive leads who are warmed up and ready to purchase an insurance plan – all you have to do is tell us the days and times that you are available so that we can send you live transfer calls during your specific hours. In short, we do all the work for you, finding you pre-qualified leads and simply passing them off to you to make the sale. Benepath will provide you with better tools, more guidance, unsurpassed sales training, and techniques from the most successful agents and trainers in the industry, not to mention the best leads available!

To get more information, fill out the form above, or call 866-368-0377.

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