If you’re in the business of selling insurance, then you need Medicare supplement leads — particularly if the demographics that you sell to are America’s seniors. Maybe you prefer cold calling, email campaigns or direct mail marketing campaigns, and those methods may provide results. However, these days, leads that arrive in your inbox are usually easier to work.
Granted, some seniors may not have access to a computer, but a vast majority of today’s elders are fairly proficient with technology. Why not take advantage of that and save yourself some money? Did you know that it’s almost four times less expensive to use internet leads than trying for direct mail leads? Think about how that has the potential to directly affect your bottom line.