One of the best ways to lay a solid foundation for your insurance business is to buy exclusive Medicare supplement leads. Why? This is a captive market that not only needs insurance, but also has the funds to do so. Every lead you garner in this area is pre-screened and you know before you even pick up the phone that they are ready to buy — maybe not immediately, but they have already indicated a willingness to have an agent contact them. If you buy exclusive Medicare supplement leads, you will be the ONLY agent contacting them. That gives you an enormous advantage. Use it, and your sales will rocket.