Affordable Care Act

The ACA Open Enrollment Period comes up fast, and can be a stressful time, not only for people shopping for plans, but also for agents selling policies. There is going to be a large number of people looking for health insurance this month and next, so you’ll need to be prepared! In order to have…

Obamacare faced another significant setback yesterday when the administration announced it would delay the implementation of the employer penalties by a year until 2015. The Obama team bowed to complaints from business groups about the impact the law would have on their companies and their ability to hire new employees. Mark J. Mazur, the Assistant…

We continue to receive Sales Disposition Reports from some of our top clients. As we wrote back in the summer, this data enables us to continually make adjustments to our campaigns at the keyword level. Contact rates and closing rates have improved, but they can get better. In one instance, we reduced a Client's Cost…