Fair question. Exclusive leads are more expensive. But there is good reason for that. Exclusive leads give you far more control over and efficiency in your work because the contacts in them come only to you. Each lead has been pre-qualified, so the person attached to it actively wants to talk to an insurance agent about buying Medicare supplements.
Simply put, the odds of a sale are boosted significantly. You still have to work exclusive leads as you do any other, so it remains crucial to carry a deep understanding of Medicare’s offerings.
Ultimately, it’s your expertise as a salesperson that provides a solid sales record.