An agent spent $674 on group medical leads. One of the leads is generating a case that is close to its effective date; the owner is good to go, and the case will happen.
The monthly commission on the case will be approximately 10K per month (not a large group, with 9 employees, but an above-average number of dependents).
The agent’s commission is approximately $500 per month, or $6000 annually. And, that’s just the medical coverage.
Summation: agent pays under $700 for about 10 leads. Agent generates a case that pays for all the leads, plus profit over a 2 month period. Other leads are closing but are not as close to an effective date as this one.