If you want to spent your agency marketing dollars where they count the most, invest in exclusive insurance leads

It’s always a toss up which kind of leads to buy when you’re running an insurance agency. Do you want exclusive or non-exclusive? Which is best? Which will make you more money?

Those are good questions. The answer to which kind of leads work the best for your agency and situation is a personal one, based on how you conduct your business, how much time you want to put into making calls, whether you want to share leads or go for the gold and get exclusive ones.

It’s generally a wise move to try both kinds of leads. You then get a good idea of what works and what does not. Based on information we have garnered from our agents, they prefer exclusive insurance leads, simply because these pay off for them faster than non-exclusive leads. You’re the only one working exclusive leads, and that is a major bonus.

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Once you have insurance leads, do not wait to work them

Just because you bought insurance leads does not mean they will sell themselves. You still have to put in the time and effort to make a sale. Don’t let them sit in your in box too long, or you will have the rug pulled out right from under you by another enterprising agent.

Unless you opted to buy exclusive insurance leads, you and several other people, are sharing the same leads. So when a real time lead comes in, you need to make that first call right away. You want to make a good first impression and get your business name and services introduced to the potential client.

If you have a way with words, this type of non-exclusive lead may work well for you. However, always remember that leads that are not worked the instant they come in, in real time, are leads you may lose out on by waiting.

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Exclusive Medicare Supplement Leads

Speaking of Medicare supplement leads, let’s just take a moment to mention exclusive Medicare supplement leads. Maybe you have already heard about exclusive Medicare supplement leads, and not in a good way. Perhaps a colleague told you about the time they got ripped off by some company that said their leads were exclusive, but really sold them to at least seven other agents. Those are NOT exclusive Medicare supplement leads. But YES, there IS such a thing as exclusive leads. You just have to know where to find them. Shop around for a company that knows what it is doing, check out their programs, and ask lots of questions, after all, it’s your money. If you don’t get something they are telling you, then keep asking even more questions, until you understand how their lead system works and what the differences are between regular leads and the exclusive ones. In other words, you want to buy your leads from a company that when it says “exclusive” leads, they MEAN exclusive to ONLY you.

Medicare Supplement Leads

If you read the news or watch T.V., you know that America is “graying.” Since you sell Medicare insurance, you know right away that Medicare supplement leads are valuable. In fact, they could be the foundation of your insurance business, if you decided to sell them exclusively and do nothing else. However, most insurance agents have other products on hand, as well. Medicare supplement leads right now are hot products and pay off fast. Why? Because if you buy Medicare supplement leads from a bona fide, reputable lead generation company, your business will take off like – well, like nobodies business. Now that is success you can definitely live with.

Exclusive Health Insurance Leads

When it comes to sourcing exclusive health insurance leads, you want to buy from a company that has been in the business for a number of years and has a good reputation. It doesn’t take long to sort out which are the best companies to deal with: you just have to ask other agents who have gone before you to buy exclusive health insurance leads. While you’re at it, ask them about the differences between regular leads and exclusive health insurance leads, and then make up your own mind as to which would make you the most money. Chances are, you’re going to find out right quick that exclusive health insurance leads are the best way to go, and convert quickly.

Exclusive Insurance Leads Are The Best Way To Build A Foundation For Your Business

Exclusive insurance leads are the way to build a thriving business. Use them well.

At one time, you could get insurance leads just about anywhere. But things have changed. What may have worked then, does not work now. Some of the techniques you may have used in those days are now obsolete, and in fact, may be causing you to lose business. What you need are qualified exclusive insurance leads. They are the best investment you will ever make.

These days, social media is being touted as the be-all-end- all, but is it? It is very effective to stay in touch with your friends and family, and maybe you’ll get referrals that way, but maybe not. Honestly, social media won’t really do you much good. It is time consuming and unproductive, and if you do not watch your step, and say something the wrong way, you open yourself up to a whole world of hurt. Use the social media route only if you are experienced enough to use it well.

You can try cold calling, but really, almost no one does that any more. Cold calling is a waste of time. You can do email campaigns, but you don’t know the people you are mailing to, and your emails may just get you blocked, or reported as a spammer. There’s networking and brand advertising. Those are good in theory, but you need to know that it may take years to produce some kind of appreciable results. Do you have that kind of time when you need to get your business up and running fast?

Try buying leads, but be smart about it. Some sound great, but they turn out to be shared by what seems like 40 other agents. If you want to be the first — and last — caller to a potential customer, opt to buy exclusive insurance leads. If you want to end up with false leads, waste your time and lose money on your lead investment, steer clear of disreputable companies that scrape contact information off the Internet. These are not legitimate leads, and are a waste of time.

So, now what? Take the bull by the horns and do what others fear to do. Do your homework and find a message that attracts leads, use a variety of marketing strategies to reach them, be creative by offering them what they want, phrase your offer in a non-threatening manner and use an automated system to help you filter out immediate buyers. You’ve got the idea, and now you are good to go.

Clelland Green is with Benepath.net, a leader in providing health insurance leads. Benepath provides agents with exclusive health insurance leads and Medicare leads in just a few mouse clicks. To learn more, visit http://demosite.benepath.net.

Health Insurance Leads

Health insurance leads these days are almost a dime a dozen, figuratively speaking, that is. With health care reform around the corner, you are uniquely positioned to sell your products to people who want them – more people than you could ever imagine. There are millions of uninsured Americans out there and they will need insurance or will face paying a fine. If you start your sales campaign now, you could cash in on the wave of buyers to come. It’s not rocket science, it is reading the lay of the land. You know that since the Supreme Court came down in favor of The Affordable Care Act that things will be changing. Buy solid health insurance leads from a reputable lead generation company, and work them with finesse and dedication.

Exclusive Insurance Leads

While we are on the subject of insurance leads, keep in mind that there are a couple of different kinds of insurance leads – the regular kind, that you share with what seems like all the agents in the U.S., and the exclusive insurance leads that really only come to you. Yes, they really DO come straight to you, because that is what you are paying for. Sure, you may be shelling out more money than you may be comfortable with to get started, but over time, the more exclusive insurance leads you convert, the more money you make. Sweet! Why not get right on that? Cut to the chase and go for the gold when it comes to insurance leads.

Semi-Exclusive Pennsylvania Health Insurance Leads are Better than Cold Calling

No one wants to cold call these days. It takes too much time for very little return.

If you are running your insurance business with the financial bottom line in mind (and really, who isn’t?), then you want to invest your money in solid health insurance leads. You have choices: regular leads, shared with other agents, or exclusive leads that only you get and semi-exclusive leads, not shared with as many other agents as the regular leads. Which will it be? For the best return on your investment in leads, the exclusive are primo. However, perhaps your budget does not allow for exclusive health insurance leads.

No worries. Choose semi-exclusive Pennsylvania health insurance leads. If you work them diligently, as you would with any good lead, you will make good headway in converting customers. The insurance market, as we all know, is highly competitive. You have to work hard for customers to get and keep them. Keep in mind that customer service is even more valuable these days than ever, and if you have an online presence, another good move, you need to keep it updated to capture customer’s attention.

It used to be that newspaper ads and even telemarketing were good tools to generate health insurance leads. These days, not so much. However, online advertising, ad banners, article marketing and even those annoying pop-up ads will bring in leads. But can you rely on them? Maybe yes. Maybe no. Leads come in different forms and a variety of quality ratings. For instance, if you wind up sharing leads with other agents, because that is what your budget will afford, you will lose sales. However, if you use exclusive or semi exclusive pre-screened and pre-qualified leads, you stand a good chance of making sales on a consistent basis.

Keep on top of the leads that come in, for the very simple reason that when they arrive, they are literally ‘hot off the presses,’ as people who just, in real time, filled out a form asking for information. They are waiting for you to call. If you delay, you may lose a sale because they have changed their minds or they called someone else.

The most important thing in making your insurance business a success is to use innovative systems and tools to make the most of your semi exclusive Pennsylvania health insurance leads. With high quality leads from a respected lead generation company, you are well on your way to abundance.

Clelland Green is with Benepath.net, a leader in providing health insurance leads. Benepath provides agents with exclusive health insurance leads and Medicare leads in just a few mouse clicks. To learn more, visit http://demosite.benepath.net.

Exclusive Life Insurance Leads Sales Tips

This likely goes without saying, but better to be upfront with sales tips than to assume that everyone knows the ins and outs of working with exclusive life insurance leads. The most important thing you can possibly do it to know your products. Not just kind of have an idea of what you sell, but know them, inside and out, and be able to explain what you have without searching for an answer if asked a question. If you know your products and can offer an immediate answer, you have just earned a measure of respect from your clients.

This isn’t to say you may not run across one of “those” questions; one you have not heard before. And if you do, just indicate you will research the question right away and find answers for them. Good customer service and knowing your products goes a long way these days. Try it. It will pay off for you.

 

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