As an insurance agent, you need to know that communicating with your clients is vital to the success of your business. You have to communicate their options to them, explain their coverage, answer any questions they have, and check up on them from time to time to make sure they’re happy, or see if they…
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Reasons Why Exclusive Lead Generation Is a Smart Investment
Your leads and customers are everything when it comes to your business. They are the ones who keep your business going, bring in more business through referrals, and help your business grow. But you can’t simply rely on your current customer renewing their plans to keep your business growing, you will also need to bring…
Want a High ROI? Here’s Where to Begin
If you’ve been trying out multiple marketing tactics to bring in new leads, you’re probably wondering if the work you’re putting in is worth it. When you put your money toward marketing, you want that investment to come back to you at least two-fold, so you need to calculate if you’re getting a return on…
How SWOT Analysis Can Benefit Insurance Agents
Selling insurance can be complicated, and sometimes getting ahead takes more than just knowing about your products. After all, if you’re an independent agent, you’re also a small business owner, so you have to know how to keep your business growing. One really useful way to make sure you’re doing this is to conduct a…
The Day-to-Day Responsibilities of Insurance Agents
Trying to figure out if becoming an insurance agent is right for you? Or maybe you’ve passed your insurance agent exam and are now licensed in your state to start selling insurance, but are wondering what your new job is going to be like? If you're new to the insurance industry or want to start…
4 Great Benefits of Selling Insurance for a Living
If you've been wondering if going into insurance sales is a good career choice for you, wonder no more! Becoming an insurance agent, especially an independent agent, is a smart career choice for many people because not only does this profession only require a high-school diploma, once you become good at it, you can make…
5 Tips for Creating Customer Surveys For Your Agency
Every business owner knows that great customer service is the key to success. Offering outstanding customer service can create a cycle that will bring you endless revenue: make your customers happy, and leads will continue to flow in because of the excellent reputation given to you by those happy customers. And the opposite is also…
Common Frustrations for Insurance Agents
The insurance business can be very rewarding for dedicated agents: not only do you get to help people find great insurance, but you also get to make a good living. But it's not always rainbows and unicorns when it comes to selling insurance. There are some common frustrations that you have to deal with, especially…
How Much Money Do Insurance Agents Make?
We get it: when you’re looking into a career, one of the first things you want to know is how much money you can expect to make. After all, you want to make a good living, even if the profession is your passion. So if how much money you make is a top priority for…
Save Time & Money By Working With Benepath
Whether you are just entering the world of selling insurance, or have been selling insurance for years, your goal is probably the same: to continue to grow your business and earn more commissions. But on your way to your goal, there might be times when you hit a bump in the road, or when things…
Could Trade Shows Help Your Business?
We know what you’re thinking: “Trade shows? How is attending trade shows supposed to help grow my insurance business?” But we’re going to let you in on a secret that not every insurance agent knows: not only is attending trade shows a way to network and attract customers, but it’s also a great way to…
Starting An Insurance Agency? Here’s How To Financially Prepare
Have you decided to start your own agency? If so, congratulations! But getting into the entrepreneurial world is a big step, and you might not know where to start or how to ensure that your new business will be successful. And while being your own boss is great, with that comes a lot of extra…
How to Determine and Analyze Customer Touchpoints
Customer satisfaction is vital to the success of your business, but improving your levels of customer satisfaction can be tricky. If you feel like you need a little bit of help in that department, you should first determine what your customers’ touchpoints are, so you can zero in on them and make changes to meet…
How to Create the Perfect Insurance Agency Logo
Your company’s logo might seem like a little thing, but it’s incredibly important. Just think about this: how do you normally identify a business? By their logo, of course - and not only that, but memorable logos are connected in your mind with how you feel about that business. Your logo is what people first…
How to Know if Your Social Media Efforts Are Paying Off
Social media marketing is one of the greatest tools you can use to put your business in the spotlight, and to bring in more leads. But whether you have just started using social media marketing, or have been using it for some time, have you actually been making sure that your efforts are paying off?…
How To Sell More Health Insurance Policies
Sometimes selling health insurance comes easy, especially if you’ve been doing it for a long time. But even agents who have been selling health insurance for a long time sometimes struggle to sign more policies. There are times when things slow down no matter how experienced you are at selling, such as when the OEP…
4 Stereotypes of a Bad Insurance Agent
Have you ever worked with a bad salesman or agent? You could probably see through all of their tactics, right? Unfortunately, those few bad apples often give the rest of the good agents a bad name, and can create stereotypes that can be debilitating for you and your business. That means you need to work…
An Agent’s New Year Checklist For Success
The new year is finally here, and hopefully, this one will be much better than the last couple of years have been. As you kick off the new year, you probably have a few resolutions in mind for the success of your business in the new year. If you do, great! But you need to…