Got an inbox full of exclusive life insurance leads? Then you may just have a very good month ahead of you. Those leads, even though they are a bit more expensive than the regular ones, are sure to pay off, if properly worked. If you know your products, get pre-screened leads, offer good customer service, are the only agent to call (you have to love exclusivity), then your sale is pretty much in the bag.

Never be too confident, though, as just because you may be the only agent calling, that does not mean the lead will decide to buy from you if you are not at the top of your performance. Selling life insurance is not just about numbers. It is also about how personable and knowledgeable you are.